This group specializes in book marketing including marketing planning, PR, non-bookstore selling, and more. Moderated by experienced marketing expert and publicist, the Book Marketing Group is a great place to learn and share about selling books.
Latest Activity: 21 hours ago
To not fight a bull when you are afraid is not courageous. To fight a bull when you are not afraid is not courageous. But to fight a bull when you are afraid, that is courageous. What gives you the…Continue
When asked who their target reader is, many authors reply, “I do not know,” or “everybody who likes (their topic).” Either answer will reduce your sales and profits. If your book is for everybody,…Continue
Remember that you are marketing to people. So who is the typical person in each segment who will actually purchase your book? If you can describe those individuals and the problems that consume them,…Continue
Failure doesn’t do something to you, it does something for you. It doesn’t take something out of you, it gets something out of you. Learn the lessons from your mistakes and then move on, applying…Continue