APSS - Association of Publishers for Special Sales

Helping Publishers Sell More Books in More Ways

Upcoming APSS Webinars

Jul 28: “Anatomy of a Book Cover” by Michele DeFilippo; 6:00 pm ET; Register at http://tinyurl.com/z65y4ju

Aug 9:  “Making Persuasive Presentations For Large-Quantity Sales” (Sponsored by APSS-NJ); Noon; Register at http://tinyurl.com/hy3v7bn

Aug 11: Business Modeling for Authors, By Jared Kuritz; 6:00 pm ET; Register at: http://tinyurl.com/jqy9dfg

Book Selling University

In the past, APSS had one national Book Selling University in Philadelphia. Many members asked to have it closer to them.

Therefore, we are having multiple Universities at APSS Chapter locations around the US and Canada.

See the tab "Local Chapters" above for one near you.

Membership Special

Bowker has a new program to give potential readers a sample chapter of your books and a link to order them. Bowker chose APSS to be their initial partner. There is no cost to APSS members and you keep 100% of the revenue from sales.

It features a cover image of your books on the home page at http://www.selfpublishedauthor.com. It includes a link to download a sample chapter as well as a link to place an order.
  
Send this material to Andrew Kovacs at andrew.kovacs@proquest.com

                - pdf of sample chapter
                - cover image (jpg)
                - brief author bio
                - select link(s)

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Chapter Spotlight

Chuck and Judy (second from left) Miceli hosted the APSS-CT second annual summer picnic and took us on a great boat ride around their lake (photo by Martin Herman)

Special-Sales Tip of the Day: July 24, 2016

The Wall Street Journal (“The Stars Align for Audiobooks,” July 22, Page D1) had an article about the growing popularity of audiobooks.  It said that thanks to the ubiquity of smartphones and changes in consumer behavior, audiobooks have become the fastest-growing format in the publishing industry. In response, publishers are dramatically expanding their offerings.

Quick Pick of the Week

Square, which is used mostly for in-person payments, became known for the small, square-shaped credit card reader that merchants cold attach to their phones and tablets. Versatility is one of its benefits: it handles chip and magnetic-stripe cards as well as near field communication (contactless) payments.

Spotlight on a Resource for APSS Members

 

Marketing Services

PR Newswire’s PR Toolkit is a comprehensive resource that provides small businesses and entrepreneurs the tools to develop an affordable public relations plan that helps them increase search engine rankings, generate interest from potential customers, engage with key audiences and grow their businesses. The toolkit features relevant content such as informative white papers, interactive webinars and how-to articles and premium access to educational resources, as well as the opportunity to take advantage of special offers designed specifically for SPAN members . To request information on how PR Newswire can help your small business, click here.

 

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You Said It

“Thank you very much for your (APSS) webinar, it gave me great help.”

-  Laura Wang

They Said It

 

“All sunshine and no rain makes a dessert” -  Arabian Proverb

 
 
 

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