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Tony Robbins’ Rule #2 on how to give a presentation (Fortune, Nov 17, 2014, p 129): Respect your audience. “It’s not enough just to know your audience. You’ve got to honestly respect them, too. You can’t influence someone you’re judging. So when I sit down and do the slides, I think, ‘Who’s in this audience? What do I respect about them? What do I appreciate about them?’ That gives me a connection with them that I – and they – can feel.”
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