APSS - Association of Publishers for Special Sales

Helping Publishers Sell More Books in More Ways

Membership Special

Save 50% on How to Make Real Money Selling Books with all the information you need to sell books to non-bookstore buyers – who and how to contact. Use Promo Code APSS upon check out: http://tinyurl.com/lbvs5fd

Upcoming APSS Webinars

Dec 9: The Plan that Launched a Thousand Books by Tara R. Alemany; 6:00 pm ET; register at http://tinyurl.com/k5ajr3m

Dec 16: Get a Fast Start Marketing in 2015, by Brian Jud; 6:00 pm ET; register at http://tinyurl.com/n9cbrau


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Executive Director's Blog

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Special-Sales Tip of the Day, November 28, 2014

"It's not creative unless it sells," goes the advertising line. You can have the greatest idea in the world, but if you can't sell it you won't get very far. What are three reasons that someone would want your product? What benefits does it provide? What does it promise? How can you make your idea more attractive to potential buyers?

You Said It

‘(The APSS) webinar was the best I've ever listened to. Very prepared, informative and lively! Plus, you did not try to sell yourself every second like most people tend to do during webinars.’ 

      Jonathan Fleming

They Said It

“We should certainly count our blessings, but we should also make our blessings count.”

     Neal A. Maxwell

Spotlight on an APSS Member Benefit

Get your book cover or marketing message on promotional items such as coffee mugs, pens, pads, bookmarks, key chains, shirts, umbrellas or any of hundreds of other promotional products. Get free consulting and see more examples at www.bookapss.org/PromoItems.pdf  Find out how APSS can help you use promotional items to: 

     · Lure new customers

     · Remind procrastinators to buy

     · Encourage repeat purchases

     · Create brand awareness

     · Boost sales

     · Create customer loyalty

     · Attract more people to your trade-show exhibit

     · Spread word-of-mouth advertising

     · Have a fun giveaway for book signings and other events

Spotlight on an APSS Member Resource

Bowker® Identifier Services provides you with the resources to make your titles more discoverable, whether you are a new self-published writer or an established author. Visit www.myidentifiers.com or contact Laura.Dawson@bowker.com


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