APSS - Association of Publishers for Special Sales

Helping Publishers Sell More Books in More Ways


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Book Selling University

            Free, Online,                On-Demand Courses that Help You Sell More Books

Book Selling University is a series of self-paced courses to help you produce better books and sell more of them

  • Take courses on your schedule -- for free
  • Expert instructors
  • Make more money
  • Find the best distribution partners
  • Make your publicity more effective
  • Pinpoint social media
  • Improve your sales online
  • View each course as often as you want

Book Selling University is sponsored by APSS, BookLife (Publishers Weekly) Bowker and Ingram Spark

All courses are available for free to view as frequently as you want at www.booksellinguniversity.com. Read a course description then click "Take Course" to view it . Or, go to  http://www.youtube.com/ and search for Book Selling University. 

Today's featured course:

Lead Generation, Book Sales and Follow Up, By Guy Achtzehn


APSS Spotlight

There are many benefits with APSS membership that can save you hundreds, if not thousands of dollars in book-marketing products and services.  Take advantage of all the free services, too. Watch this 12-minute video describing all the savings and assistance you will receive with your APSS membership: 



Special Sales Tip of the Day: May 25, 2020

How did written punctuation originate? It wasn’t until the end of the fifteenth century that the Italian printer Aldus Manutius introduced the system of markings we call punctuation. The proper use of punctuation marks is a learned skill that has eluded even great writers ever since. Mark Twain once filled the last page of a manuscript with all the various symbols of punctuation and instructed his editor to disperse them within the story as he saw fit. (The Little Book of Answers, by Doug Lennox)

Quick Pick of the Week

Get radio active. Perform on more radio shows for greater exposure among people in your target audience. Visit www.radio-locator.com for access to radio shows in North America.

Spotlight on a Resource for APSS Members

21Thirteen Design, Inc. is a visual branding, marketing and web design agency with clients ranging from the LED Division of GE Lighting to home-based business owners. Our clients include best-selling authors, manufacturing companies, artists, law firms, corporations, ergonomic office furniture dealers, Life Coaches, Biotech companies, makeup, skin care, electronics and jewelry retailers, service industry companies, dental offices, documentary producers and photographers. 

The company was founded by Lead Designer Perry Yeldham in 2006 and is captained by his partner, CEO Adam Giandomenico, with offices in NYC and Boston. For more information contact Perry at perry@21thirteen.com

You Said It

“Quite often conferences provide a great service by fueling attendee interaction resulting in personal and professional growth and development outside the formal programming. The APSS conference delivered good content and accomplished bringing people together to build relationships that will last them for years to come. I know it has for me!” 

               Larry DeKay

They Said It

"You don't become great by trying to be great. You become great by wanting to do something and then doing it so hard that you become great in the process."

      Randall Munroe


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