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You Said It

 Another success story from APSS member Denise M. Baran-Unland: I am in the process of closing my first bulk order. It's only 31 books (I'm adding a complimentary one), but it's a good toe in the water for me. I made the initial contact in December on a recommendation. We talked back and forth virtually for a few months. We finally met in person last month. We are finalizing the message she wants in her books.  

APSS Spotlight



Our Mission Statement


APSS is a results-driven nonprofit trade organization dedicated to helping our members maximize profitable sales to non-bookstore buyers and fulfill their business and personal publishing goals through innovative solutions.

Special Sales Tip of the Day: May 23, 2024

Beginning on the path to special-sales marketing is like starting the day looking at a misty landscape. At first you cannot see very far, but as you try different approaches you begin to see more clearly and sense something great about to happen. Eventually you will experience exhilaration and anticipation as you confidently embark into the unknown territory that awaits you on your journey to non-bookstore marketing.

Quick Pick of the Week

 Every year, Reading Is Fundamental (RIF) provides free books and literacy resources to millions of children and families with free books. Contact one of RIF’s corporate sponsors to work your title through the system ( For example, Colgate-Palmolive Company donated more than 120 new book collections each containing 127 high-quality hardcover children's books to RIF programs nationwide and at U.S. military bases overseas. Other sponsors include Capital One Financial Corporation, Macy's, Target Corporation, MetLife Foundation and The ARAMARK Charitable Fund. UGI Utilities, Inc. gave RIF a local twist by helping RIF target specific geographic areas such as those located in UGI communities in Pennsylvania

Spotlight on a Resource for APSS Members

Book publicist Scott Lorenz is President of Westwind Communications, a public relations and book marketing firm with a special knack for working with authors to help them get all the publicity they deserve and more. Westwind clients have been featured by Good Morning America, CNN, ABC Nightly News, Nightline, TIME, PBS, LA Times, USA Today, IBD, Wall Street Journal, Washington Post, Howard Stern, NPR, Woman’s World, FOX News, Entrepreneur and many more.

Lorenz utilizes the latest methods and tactics including Facebook, Twitter, Pinterest, book trailers, YouTube and his long time relationships with members of the media and top Amazon reviewers. You name it Lorenz employs it! For more information contact Lorenz at:  or or 734-667-2090.

They Said It

“If I’ve learned nothing else, it’s that time and practice equal achievement."

    Andre Agassi


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