APSS - Association of Publishers for Special Sales

Helping Publishers Sell More Books in More Ways

Upcoming APSS Webinars

Dec 6: “Congratulations! You've written a book... Now what?” By Lisa Pelto, 6:00 pm ET, http://tinyurl.com/y7a8mf36

Dec 19: How to Create a Marketing Plan That Will Take Your Sales to a Higher Level; By Scott Lorenz; 6:00 pm ET, http://tinyurl.com/yb9zdptu


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We at APSS work with SPIRIT every day to help our members succeed: 

Service – Anticipate and respond to the needs of our members and supporters 

People first – Deliver the best service to all members and make them the priority in everything we do 

Integrity – Communicate openly and honestly, build trust and conduct ourselves according to the highest ethical standards 

Respect – Treat every individual – those we serve and those with whom we work – with the highest level of professionalism  

Innovation - -Embrace change and help members reach their goals with creative yet responsible marketing and sales techniques 

Teamwork – Build on the collective strength of our members with an open mind and open communication for mutual success



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Chapter Spotlight

APSS chapters exist in many major cities around the US and Canada. APSS-Santa Fe is particularly active in arranging sales events for its members. If you would like to join an APSS chapter -- or start one near you -- contact Brian Jud at BrianJud@bookapss.org

Special-Sales Tip of the Day – November 23, 2017

Quick Pick of the Week

Discount stores and warehouse clubs have several criteria for selecting the products they sell, as do most retailers. They want 1) products that will attract more people to their stores, 2) maximum profitability per square foot and 3) more frequent inventory turns. Books are discounted heavily and do not offer the margins that some larger-ticket products do. 

Book buyers at discount stores rarely purchase directly from publishers, but from distributors or wholesalers. One top middleman is Anderson Merchandisers, a distributor of pre-recorded music, movies, and books to retail stores in the United States. Contact: Book Purchasing Department, Anderson Merchandisers, 421 East 34th Street, Amarillo, TX  79103 (buys for Wal-Mart); Phone: (806) 376-6251 (http://www.amerch.com/index.html

Spotlight on a Resource for APSS Members

Jaffe Book Solutions (JBS) is a short-run book manufacturer (from 50 to 500) offering high-quality printing and book binding at competitive pricing. We specialize in vibrant 4-color hardcover, PUR Perfect (paperback) and library bindings produced on the latest in Canon imagePRESS technology and made in the USA. Our partnership with our sister company Booksource, a market leader for K-12 classroom libraries, allows us to manufacture publishers’ Booksource purchase orders in our shared distribution center. Using our short-run services will help maintain your cash flow, reduce inventory levels, improve turnaround time, maximize warehouse space, and eliminate having to destroy unused inventory. Contact us at info@jaffebooks.com  or 877-400-6782. www.Jaffebooks.com


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You Said It

“I really feel more connected to the specialty world and I now have some immediate actions.”

            Kim Catalano

They Said It

Tony Robbins’ Rule #4 on how to give a presentation (Fortune): Know your outcome. “You need an outline of what you want to do, but the key is to know your outcome. I pick outcomes that I’m passionate about. I don’t think anyone should ever speak about anything they’re not passionate about. If your not passionate about something, no one else is going to be, and you’re wasting everyone’s/ time.”


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