Social Media

Color House Graphics

Support These Suppliers


All Discussions Tagged 'Jud' (126)

← Back to BSU-152 Introduction to Book Marketing
Discussions Replies Latest Activity

APSS Staff

Book or movie?

“Watching a movie about the Cuban Missile Crisis shows you a drama. Reading about it shows you a dilemma. The book makes you imagine the co…

Started by Brian Jud

0 Oct 7, 2016

APSS Staff

What do your buyers think of your content?

The value of your content (to the buyer) is a fluid concept because it is unique to each customer and changes over time. An example of reco…

Started by Brian Jud

0 Oct 1, 2016

APSS Staff

Evaluate your creative ideas

Creativity is a process, productivity experts say – something that can be broken down by anyone willing to embrace upheaval and look at thi…

Started by Brian Jud

0 Sep 23, 2016

APSS Staff

Enjoy the process of book marketing.

“In fencing and in life, if you only drive toward an end result without loving and acknowledging the journey you will never win. Even if yo…

Started by Brian Jud

0 Aug 3, 2016

APSS Staff

Listen, learn and earn

Become market oriented and increase your cash flow by mastering the art of listening to customers and prospects, understanding their needs,…

Started by Brian Jud

0 Jul 17, 2016

APSS Staff

Reach your prospects at least 10 times before they buy

Here are the thoughts that might go through a consumer’s mind after hearing your message ten times over a period of months (with consistent…

Started by Brian Jud

0 Jul 4, 2016

APSS Staff

Imagine how others would do it

What people do you respect for creative achievement? A leader in your field? A teacher? A parent? Now, consider them as your board of direc…

Started by Brian Jud

0 Jun 8, 2016

APSS Staff

Why take risks?

Yo-Yo-Ma was by age 30 regarded as one of the world’s finest classical cellists. He has since branched out, and in an interview in the Harv…

Started by Brian Jud

0 May 27, 2016

APSS Staff

Milk a sacred cow

Many rules outlive the purpose for which they were intended. For example, there is a saying that Frederick the Great (1712-1786) lost the B…

Started by Brian Jud

0 May 17, 2016

APSS Staff

Exercise your risk muscle.

Do you hit the bull’s-eye every time you shoot? If so you are probably standing too close to the target. As comedian Woody Allen puts it, “…

Started by Brian Jud

0 May 10, 2016

RSS

© 2021   Created by Brian Jud   Powered by

Badges  |  Report an Issue  |  Terms of Service