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![]() APSS Staff Lego's lesson for book publishersLego’s product line was comprised of 12,000 unique bricks. They could not deliver popular sets because one brick out of 500 was unavailable… Started by Brian Jud |
0 | on Thursday |
![]() APSS Staff Plan your toddler’s book launch.Books are like children. They are brought into this world with great expectations for their futures. Yet, something happens to most over th… Started by Brian Jud |
0 | Mar 21 |
![]() APSS Staff Make friends with your audience when speaking“We are players, and we love an audience. Sometimes, if a play is going badly, it is easy to think of the audience as an enemy, but truly t… Started by Brian Jud |
0 | Mar 16 |
![]() APSS Staff What do these seven words all have in common?What do these seven words all have in common? 1. Banana 2. Dresser 3. Grammar 4. Potato 5. Revive 6. Uneven 7. Assess The easy answer is… Started by Brian Jud |
0 | Feb 18 |
![]() APSS Staff Get on the trend to audiobooks and make more money.According to the Wall Street Journal (Feb 6, page B2), when Audible (Amazon.com’s audiobook subscription service) “owns the audiobook right… Started by Brian Jud |
0 | Feb 6 |
![]() APSS Staff Ignore doubters“A professor at a local college told me, ‘You have nothing to franchise.’ An attorney told me, ‘You’ll need hundreds of thousands of dollar… Started by Brian Jud |
0 | Jan 24 |
![]() APSS Staff Picture your plansWhat's your objective? What are you trying to accomplish? Can you state it in one or two sentences? Can you draw a picture of it? Can you m… Started by Brian Jud |
0 | Jan 14 |
![]() APSS Staff What puts a lion in your heart?To not fight a bull when you are afraid is not courageous. To fight a bull when you are not afraid is not courageous. But to fight a bull w… Started by Brian Jud |
0 | Jan 2 |
![]() APSS Staff Another reason to write your planBook publicist Antoinette Kuritz will not even consider taking on a client without a marketing plan. She advises publishers to “describe yo… Started by Brian Jud |
0 | Dec 12, 2017 |
![]() APSS Staff Master the art of listeningSell more books and increase your cash flow by mastering the art of listening to customers and prospects, understanding their needs, and de… Started by Brian Jud |
0 | Dec 9, 2017 |