Helping Publishers Sell More Books in More Ways
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Discussions | Replies | Latest Activity |
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APSS Staff 2017 Publicity PlannerEvery year Paul Krupin (paul@directcontactpr.com) creates a forward-looking publicity calendar to help identify opportunities for people wh… Started by Brian Jud |
0 | Feb 15, 2017 |
APSS Staff Dale Carnegie on selling booksThe Wall Street Journal had an interesting article about the relevant content of a book first published 80 years ago: “How to Win Friends a… Started by Brian Jud |
0 | Feb 2, 2017 |
APSS Staff The process of planningAs we enter 2017, remember that planning is not an event, but a course of action relating your firm's strengths and abilities (which change… Started by Brian Jud |
0 | Jan 10, 2017 |
APSS Staff Want to create a bestseller?In his book Hit Makers: Why Thing Become Popular, author Derek Thompson offers a formula for creating a bestselling book. Readers “love and… Started by Brian Jud |
0 | Jan 5, 2017 |
APSS Staff The key to increasing your salesYou could sell more of your books if you can answer two questions honestly. First, how often do people think about your book? Second, how o… Started by Brian Jud |
0 | Dec 20, 2016 |
APSS Staff Find the positive spin to every disasterIf you went on vacation and came back to find that your house had burned down, what is the first thing you would do if you knew you had lef… Started by Brian Jud |
0 | Nov 12, 2016 |
APSS Staff Use the newsUse the news to make appointments with corporate buyers. If you learn something new and important on your topic, use that to set up appoint… Started by Brian Jud |
0 | Nov 2, 2016 |
APSS Staff Your title should focus on your customersA tip for picking a name for your company (or book title) is not to get hung up on finding a clever name. The key is to find one that is ea… Started by Brian Jud |
0 | Oct 7, 2016 |
APSS Staff Do you have g*** book-marketing habits?Some habits are good, some not so good. How can you tell if a habit is good or bad? Good habits are hard to make and easy to break. Bad hab… Started by Brian Jud |
0 | Oct 1, 2016 |
APSS Staff Laugh your way to success?NY ad agency Peppercomm puts its leaders and employees through stand-up comedy training. Not only has it improved confidence and presentat… Started by Brian Jud |
0 | Aug 3, 2016 |