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BSU-152 Introduction to Book Marketing Discussions (236)

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APSS Staff

Prioritize your sales opportunities

Once you define your target markets, prioritize them according to the order in which you will pursue them: With which segments are you most…

Started by Brian Jud

0 Aug 20, 2014

APSS Staff

A proven book-marketing strategy

A key to profitable book marketing is to divide your target readers and buyers into specific market segments

Started by Brian Jud

0 Aug 19, 2014

APSS Staff

Overcome rejection and negativity by taking action

Acceptance of your less-than-successful ventures (otherwise known as failures) is strength. There is really no such thing as failure – you…

Started by Brian Jud

1 Aug 13, 2014
Reply by Editions Dedicaces

APSS Staff

Use direct marketing effectively and get more responses

The foundation of direct marketing is to get people to act – to place an order for your book or to request more information about your cons…

Started by Brian Jud

0 Aug 12, 2014

APSS Staff

A novel way to write a business plan

As businesspeople we recognize the importance of planning. As book publishers we understand the process of writing a book. What if you comb…

Started by Brian Jud

0 Aug 11, 2014

APSS Staff

Be first, different or better

Books are commodity items, and are difficult to differentiate physically. Differentiate by content, service or identity (positioning).

Started by Brian Jud

0 Aug 6, 2014

APSS Staff

See free book-marketing info from the gurus

See my free book-marketing newsletter with info from Dan Poynter, John Kremer, me and many others, plus tips on cover design, distribution,…

Started by Brian Jud

0 Aug 5, 2014

APSS Staff

Search for golden buyers

Searching for new buyers is analogous to what old-time miners went through when prospecting for gold. They increased their chances of succe…

Started by Brian Jud

0 Jul 30, 2014

The Essene Conspiracy Kindle Countdown Deal August 2-8,2014-http://amzn.to/Zisszp

Kindle Countdown deal August 2-8th  -http://amzn.to/Zisszp

Started by S. Eric Wachtel

0 Jul 29, 2014

APSS Staff

Think creatively to increase your options

"It's not creative unless it sells," goes the advertising line. You can have the greatest idea in the world, but if you can't sell it you w…

Started by Brian Jud

0 Jul 29, 2014

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