Finding new ideas is like prospecting for gold. If you look in the same old place where everyone else is looking you will only find tapped out veins. But if you venture off the beaten path, you will improve your chances of discovering new idea lodes. Remember, you cannot see the good ideas behind you by looking twice as hard at what is in front of you. Where else can you look for ideas? Discussion groups? Gift shops? Gardening? Your gym? Supermarkets ... ?