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All Discussions Tagged 'APSS' (172)

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APSS Staff

How is Bound Book Date Different from Pub Date?

“Bound Book Date” refers to the time when the book comes off the printer’s press. The term “Publication Date” is the day when you really be…

Started by Brian Jud

0 Nov 3, 2014

APSS Staff

Plan your competitve strategy

Before you publish your book, find out if a large competitor dominates the market. If so, how will your strategy change?

Started by Brian Jud

0 Oct 31, 2014

APSS Staff

How to be great

"You don't become great by trying to be great. You become great by wanting to do something and then doing it so hard that you become great…

Started by Brian Jud

0 Oct 30, 2014

APSS Staff

A matter of perspective

It's not up to the people who create something to say they are an author. It's up to the people who read what they wrote to say they are an…

Started by Brian Jud

1 Oct 29, 2014
Reply by Editions Dedicaces

APSS Staff

Plan, then act

Preparing strategy and marketing plans is analogous to what tracks are to a train. They keep the train heading towards its destination but…

Started by Brian Jud

0 Oct 15, 2014

APSS Staff

How to create a leadership image

Some marketing functions are explicit. People can see that your book is larger or smaller than competitors and they can compare prices. But…

Started by Brian Jud

0 Oct 14, 2014

APSS Staff

Get Tips for Publishing Successfully, and more...

We added new topics to the agenda for Book Selling University. Now you can see “How a Strong Amazon Presence Will Lead to Non-Bookstore Sal…

Started by Brian Jud

0 Oct 7, 2014

APSS Staff

How important is your image among potential corporate buyers?

Consider this example. What would happen to McDonalds’ ability to raise financing and launch operations if all its physical assets around t…

Started by Brian Jud

0 Oct 3, 2014

APSS Staff

Give Yourself a Kick in the Seat of the Pants

Many of our personal goals are stranded on a little island called, "Someday I'll." Don't wait for your idea to happen. Give yourself a kick…

Started by Brian Jud

0 Sep 30, 2014

APSS Staff

Become a better listener and sell more books

Become market oriented and increase your cash flow by mastering the art of listening to customers and prospects, understanding their needs,…

Started by Brian Jud

0 Sep 29, 2014

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