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If your 2018 New Year’s resolution was to “lose weight,” you already reached it if you lost even one pound. If your goal is to sell more books than last year, one more book sold will accomplish that. In both cases, your intention was probably to do more. These resolutions demonstrate the importance of writing specific, measurable goals. How much weight do you intend to lose? How many books do you intend to sell this year? Be more precise, and you are likely to do what you really want to achieve.

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