APSS - Association of Publishers for Special Sales
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All Discussions Tagged 'APSS' (172)
| Discussions | Replies | Latest Activity |
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APSS Staff PlanWhen your book takes off like a rocket, make sure you are inside and in control, not outside hanging on for dear life. Started by Brian Jud |
0 | Jul 10, 2014 |
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APSS Staff Budget your resources properlySome business planners allocate a fixed percentage of sales to create their marketing budget. However, this makes marketing a consequence r… Started by Brian Jud |
0 | Jul 9, 2014 |
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APSS Staff Orchestrate the books in your product lineA book is like an individual musical instrument. Your list of titles is like a group of instruments. They can function alone, but the condu… Started by Brian Jud |
0 | Jul 7, 2014 |
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APSS Staff Create multiple sources of revenueSupport your business with different “legs,” each of different width reflecting the amount of its revenue contribution. The main column may… Started by Brian Jud |
0 | Jul 4, 2014 |
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APSS Staff Pricing- know your costs and your buyersYour price must cover your costs and distribution discounts yet still yield enough profit to make it worthwhile for you to market your book… Started by Brian Jud |
0 | Jul 2, 2014 |
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APSS Staff Time to evaluate progress and make necessary changesWe’re at halftime in 2014. Are you on target to reach your annual goals for sales, revenue or profit? Don’t wait until the end of the year… Started by Brian Jud |
0 | Jul 1, 2014 |
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APSS Staff Focus your efforts and resourcesIf you try to do a little bit of everything, you will not be able to create and maintain a distinct competitive advantage. Plan and coordin… Started by Brian Jud |
0 | Jun 30, 2014 |
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APSS Staff How many books to print?Should you print a large or a small number of books initially? The answer is, "It depends." There are two factors that should be considered… Started by Brian Jud |
0 | Jun 27, 2014 |
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APSS Staff How strategic thinking can make your life easierThe journey to reach your objectives can be made easier through strategic thinking, the process of creating new approaches to implementing… Started by Brian Jud |
0 | Jun 25, 2014 |
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APSS Staff Action speaks louder than wordsThe strategy of implementation differs from the details of implementation which differ from the action of implementation Started by Brian Jud |
0 | Jun 24, 2014 |
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