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Russell Mickler, author of Simple Social Media, shows you how to use Facebook Insights to measure the effectiveness of your Facebook marketing campaigns.

This is a direct, hands-on, easily understood look at how Facebook tracks information about people interacting with your Facebook Page. What the numbers mean, how to respond to them, and why it matters to your message. Perfect for the small business manager or owner who just wants a fast understanding of how their Facebook engagement is working.

More information about Simple Social Media and Mickler’s upcoming title, Simple Facebook Insights, can be had at Simple Books (www.simple-books.net). Once there, you can also subscribe to our mailing list at www.simple-books.net/subscribe to receive the latest news and information on our offerings. Thanks!