APSS - Association of Publishers for Special Sales

Helping Publishers Sell More Books in More Ways


Sell more books with
information from book-marketing experts in Brian Jud's FREE bi-weekly

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Book Selling University

Online, On-Demand Courses that Help You Sell More Books

Book Selling University is a series of self-paced courses to help you produce better books and sell more of them

  • Take courses on your schedule
  • Expert instructors
  • Make more money
  • Find the best distribution partners
  • Make your publicity more effective
  • Pinpoint social media
  • Improve your sales online
  • View each course up to five times

Book Selling University is sponsored by APSS, BookLife (Publishers Weekly) Bowker and Ingram Spark

APSS members get a discount on every course. For the coupon code contact  Kim Tuttle at Kim@bookapss.org


Today's featured course:

BSU-148: Author Platform, Branding and Monetization, by Joel Friedlander


Chapter Spotlight

APSS-CT had a picnic to celebrate our five-year anniversary. It was a beautiful day and a fun crowd of APSS members. We shared many adventures and success stories. 

Book Marketing Tip of the Day - July 22, 2019

Some resistance to change is not bad. If people changed with every new idea that came around there would be chaos. Debating the relative merits (or lack thereof) of your idea has benefits. It can shape and add value to it. Creating a new idea is just the first step in a process. Now you must get others to buy into it to help make it work. When selling your ideas, you are questioning the existing rules and assumptions, so you must expect some resistance.

Quick Pick of the Week

Display-marketing companies (such as Collective Goods) buy large, non-returnable quantities of books and gifts from publishers at discounts up to 80%. Then they sell the directly to consumers through displays at the buyers’ locations (schools, corporations, daycare centers).

Spotlight on a Resource for APSS Members

Total Printing Systems is a digital book manufacturer offering single to full color on covers and interiors in all bind styles. Our niche is short-run book printing using the latest digital technology with high-speed inkjet web and toner presses. All binding is done in-house and we specialize in SHORT RUN CASE BINDING. Print-On-Demand, Ship-On-Demand fulfillment, inventory management, and warehousing services are also available. We now offer "Scodix SENSE™ Variable Density Spot UV” printing which will make your book covers stand out! Visit www.tps1.com to experience our Instant Quote pricing tool. View our seven part video series about book manufacturing on our YouTube channel: www.youtube.com/TotalPrintingSystems And connect with us on: Facebook: www.facebook.com/TotalPrintingSystems  Twitter: @Total_Printing    Pinterest: www.pinterest.com/totalprinting/


You Said It

“The APSS Sales Conference was an intense, dynamic and fascinating event. I acquired a great deal of valuable information and made great contacts. The inner world of special sales has always been an area of publishing that nobody else covers for authors, and it is the hottest market for authors today!”

           Jan Kardys

They Said It

"Every day you put a page in your book. You can never take pages out. There are a lot of pages in mine that I don't want other people to read. You put things in your book that change your life negatively. You can't change any of that, but you can change your future, one page at a time. Only you can determine what goes in your history book." Darol Rodrock


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