APSS - Association of Publishers for Special Sales

Helping Publishers Sell More Books in More Ways

Brian Jud's Groups (10)

  • BSU-101 -- Defining Your Target Buyers

    1 member Latest Activity: Feb 9

    You cannot sell to "everybody" profitably. Discover how to define your target readers and buyers, organize them in groups and market to them…

  • BSU-142 Selling Books to the Academic Market

    42 members Latest Activity: Jul 1, 2015

    Instructor Sharon Castlen will explore the many ways publishers can sell to and through school libraries, bookstores, classrooms, and a multitude…

  • APSS's Sell More Books Group

    29 members Latest Activity: Feb 6

    Use APSS Member Benefits to Save Time, Save Money & Discover how to sell more books!

  • Book Marketing

    187 members Latest Activity: Feb 6 This group specializes in book marketing including marketing planning, PR, non-bookstore selling, and more. Moderated by experienced marketing expert…

  • Sales Informer

    4 members Latest Activity: Jun 29, 2017

    This monthly ezine is sent to all APSS members. It contains regular columns with information and tips to…

  • Special Sales

    35 members Latest Activity: Feb 6

    The Special Sales Group, moderated by Brian Jud, recognized expert at sales "beyond the bookstore", looks at marketing to customers such as…

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