APSS - Association of Publishers for Special Sales

Helping Publishers Sell More Books in More Ways

Don’t think in terms of launching it, but as creating a start-up company with long-term aspirations. Successful start-ups come from the vision of the founders and their insatiable drive to build something they want to see in the world. The path to get there is in delighting your customers. Focusing on selling books results in rudderless indecision and false starts on dead-end paths.

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