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All Discussions Tagged 'special sales' (60)

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APSS Staff

Special sales is not an optical illusion

Did you ever see an optical illusion? Initially, you see only one image and you assume that is all there is. Then suddenly, a different ima…

Started by Brian Jud

0 Sep 27, 2018

APSS Staff

Are you looking to sell your foreign rights?

Here are Ten Language Tips from The Book of Useless Information, by Noel Botham   There are about five thousand different languages spoken…

Started by Brian Jud

0 Aug 1, 2018

APSS Staff

Look to the future...

According to Fortune magazine (June 2018, p 88), “A core management lesson that ought to be carved in tablets by now: Building a great busi…

Started by Brian Jud

0 Jul 18, 2018

APSS Staff

New -- an interactive course at Book Selling University

New to Book Selling University – a live course. BSU-501: “Lead Generation, Book Sales and Follow Up” is a virtual, one-on-one meeting with…

Started by Brian Jud

0 Jul 6, 2018

APSS Staff

Book Selling University can help you increase your sales

Bowker has joined APSS, BookLife and Ingram Spark as a sponsor of Book Selling University. BSU is now open with online, on-demand courses t…

Started by Brian Jud

0 Jun 24, 2018

APSS Staff

Bleak outlook reported for Barnes and Noble

The June 5 Wall Street Journal (p B3) posed a bleak outlook for Barnes and Noble. “Same-store sales fell 5.8% in its most recently reported…

Started by Brian Jud

0 Jun 12, 2018

APSS Staff

Ready to publish your book?

Don’t think in terms of launching it, but as creating a start-up company with long-term aspirations. Successful start-ups come from the vis…

Started by Brian Jud

0 May 16, 2018

APSS Staff

Playing it safe can cost you

Donald Sutherland was offered 2% of the royalties from Animal House or $35,000. He took the $35,000. Have you ever left money on the table…

Started by Brian Jud

0 Apr 19, 2018

APSS Staff

Be “positively negative.”

When most people see a new idea, they feel uncomfortable and have a natural, negative bias. Instead, think of the acronym PIN when you have…

Started by Brian Jud

0 Mar 21, 2018

APSS Staff

New Barnes & Noble strategy -- more reasons to sell special sales

Barnes & Noble CEO Demos Parneros “… announced a new strategy: shrinking stores.” According to Fortune magazine (January 2018, p 13), “…

Started by Brian Jud

0 Mar 16, 2018

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