APSS - Association of Publishers for Special Sales

Helping Publishers Sell More Books in More Ways

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Online Marketing

Online Marketing

Members: 106
Latest Activity: Jul 12, 2015

Discussion Forum

Never give up

Started by Brian Jud Jul 12, 2015. 0 Replies

In 2009 Brian Acton’s application to work at Facebook was rejected. That same year he co-founded WHATSAPP. In 2014 Facebook bought WHATSAPP for $19 billion. What will you do the next time you are…Continue

Tags: marketing, APSS, Jud

Book Marketing event in May will focus on online, mobile marketing

Started by Judith Briles Mar 25, 2012. 0 Replies

95% of Your Book Success will happen after May 3-5 ... will you choose to let it happen? Are you ready to market, really market, your book?An amazing line-up is headed to Colorado May 3-5 ... for…Continue

Tags: georgia, jud, brian, mccabe, self

Book Giveaways: An Effective Marketing Strategy?

Started by Sherry Ellis. Last reply by Sherry Ellis Feb 5, 2012. 3 Replies

Authors are often encouraged to give away free copies of their books, with the hope of spreading the word about their work.  This is done through blog giveaways, online promotions, and other assorted…Continue

Tags: strategies, marketing, giveaways, book

Is Writing a Good Book More Important than Good Marketing?

Started by Nina Amir. Last reply by Sherry Ellis Feb 3, 2012. 3 Replies

I read an interesting article with novelist John Locke, who has sold a million books. He talks about book marketing and the need to write good books. Something worth reading even for nonfiction…Continue

Tags: Locke, word-of-mouth, John, book, promotion

 

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