APSS - Association of Publishers for Special Sales

Helping Publishers Sell More Books in More Ways

Perhaps the greatest deterrent to adequate distribution is the book’s cover design. Bookstore buyers judge books by their covers and a poor design will bury an otherwise excellent book.

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I agree. I just wrote an article about this subject on The Permanent Press blog. You can find a link to it at my cover design website.

http://www.lonkirschner.com

Go to articles and find the link for The Cockeyed Pessimist.

Enjoy,
Lon

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