Book Industry Discussion - APSS - Association of Publishers for Special Sales2024-03-29T14:20:28Zhttp://community.bookapss.org/forum/categories/book-industry-discussion/listForCategory?feed=yes&xn_auth=noUsing Website Analytics to Track Business Goals and Grow Salestag:community.bookapss.org,2013-05-22:4097118:Topic:886352013-05-22T18:28:47.271ZLaura Bakerhttp://community.bookapss.org/profile/Sheridan
<p>So you have a website, and have either implemented analytics into your system or are thinking about it. But how do you make sure you are getting the most out of them?</p>
<p>Analytics, when used properly and strategically, can help build and formulate sales and marketing plans, track key performance indicators, and help you optimize your online presence for success. They can prove what is working with your digital marketing and uncover what is not</p>
<p>On April 24 I hosted a free webinar…</p>
<p>So you have a website, and have either implemented analytics into your system or are thinking about it. But how do you make sure you are getting the most out of them?</p>
<p>Analytics, when used properly and strategically, can help build and formulate sales and marketing plans, track key performance indicators, and help you optimize your online presence for success. They can prove what is working with your digital marketing and uncover what is not</p>
<p>On April 24 I hosted a free webinar titled <a href="http://www.sheridan.com/resources/books-resources/webinars" target="_blank">Web Analytics: How to Use to Your Advantage</a>. If you weren't able to attend you can access a recording of the webinar here along with the Q&A.</p>
<p>During this webinar you'll</p>
<ul>
<li>Review the benefits of analytics</li>
<li>Uncover various analytic tools and resources</li>
<li>Discover valuable metrics</li>
<li>Understand key benchmarks and performance indicators</li>
<li class="last">Learn tips for measuring conversion rates and optimization of your site</li>
</ul>
<p class="last">Download the Q&A and a recording of the webinar here:</p>
<p class="last"><a href="http://www.sheridan.com/resources/books-resources/webinars">http://www.sheridan.com/resources/books-resources/webinars</a></p> Self Published Authors are Suing Penguin Grouptag:community.bookapss.org,2013-05-01:4097118:Topic:880692013-05-01T18:45:40.211ZJoshua Leffingwellhttp://community.bookapss.org/profile/JoshuaLeffingwell
<p>I am new to the group so I don't want to start out by posting something from my company but I thought this was something this group would be interested in. </p>
<p></p>
<p>Here is the full story: <a href="http://indiereader.com/2013/05/update-authors-sue-author-house/">http://indiereader.com/2013/05/update-authors-sue-author-house/</a></p>
<p>I am new to the group so I don't want to start out by posting something from my company but I thought this was something this group would be interested in. </p>
<p></p>
<p>Here is the full story: <a href="http://indiereader.com/2013/05/update-authors-sue-author-house/">http://indiereader.com/2013/05/update-authors-sue-author-house/</a></p> Online Trainingtag:community.bookapss.org,2013-04-26:4097118:Topic:880302013-04-26T22:08:53.305ZMerry Schiffhttp://community.bookapss.org/profile/MerrySchiff
<p>Many years ago, as a member of SPAN, someone posted looking for instructors who wanted to publish their course materials. The company happened to be Prentice Hall/Pearson and because of this group, I contracted for 4 textbooks (but eventually decided to do just 2)..Nuther story.</p>
<p>I never would have gotten the contracts if it hadn't been for this community. I think I have a way to give back.</p>
<p>I wanted to put my coursework online and have looked at several; none having great…</p>
<p>Many years ago, as a member of SPAN, someone posted looking for instructors who wanted to publish their course materials. The company happened to be Prentice Hall/Pearson and because of this group, I contracted for 4 textbooks (but eventually decided to do just 2)..Nuther story.</p>
<p>I never would have gotten the contracts if it hadn't been for this community. I think I have a way to give back.</p>
<p>I wanted to put my coursework online and have looked at several; none having great support and several went out of business. The other day I found SkyPrep.com. I promise you I have no financial interest, am not an affiliate (don't even know if they have a program) but wanted to pay back in some way for this list helping me. (we are talking 2004)</p>
<p>So if you have a course or exams that you would like to sell or need an online training platform..I cannot recommend this company more highly. They are based in Ontario Canada. I am a support snob and they have been the greatest. You can try it out at no cost. I HAVE NO FINANCIAL INTEREST AT ALL. I don't get anything for free for referring people. I am doing this on my own accord to let you know about a terrific company that is a pleasure to work with.</p>
<p></p>
<p>Merry Schiff</p> Premade book covers, starting at $15!tag:community.bookapss.org,2013-04-25:4097118:Topic:880212013-04-25T01:19:39.261ZJessica Richardsonhttp://community.bookapss.org/profile/JessicaRichardson
<p style="text-align: center;">Introducing <a href="http://CoverBistro.com" target="_blank">CoverBistro.com</a>, a brand new premade cover marketplace!</p>
<p style="text-align: center;">A little about me:<br></br> My name is Jes Richardson, and I am a freelance graphic designer who has created hundreds of covers for self published authors, many of whom have found their way onto amazon's best sellers list. I also create custom covers, 3d boxed sets, and various other promotional tools. Feel free to…</p>
<p style="text-align: center;">Introducing <a href="http://CoverBistro.com" target="_blank">CoverBistro.com</a>, a brand new premade cover marketplace!</p>
<p style="text-align: center;">A little about me:<br/> My name is Jes Richardson, and I am a freelance graphic designer who has created hundreds of covers for self published authors, many of whom have found their way onto amazon's best sellers list. I also create custom covers, 3d boxed sets, and various other promotional tools. Feel free to email me at jesrichardsonphoto@gmail.com if you have any questions or requests. Thanks!</p>
<p style="text-align: center;"><a href="http://storage.ning.com/topology/rest/1.0/file/get/1802094762?profile=original" target="_self"><img width="300" src="http://storage.ning.com/topology/rest/1.0/file/get/1802094762?profile=RESIZE_320x320" width="300" class="align-center"/></a> <a href="http://storage.ning.com/topology/rest/1.0/file/get/1802094839?profile=original" target="_self"><img width="300" src="http://storage.ning.com/topology/rest/1.0/file/get/1802094839?profile=RESIZE_320x320" width="300" class="align-center"/></a> <a href="http://storage.ning.com/topology/rest/1.0/file/get/1802098566?profile=original" target="_self"><img src="http://storage.ning.com/topology/rest/1.0/file/get/1802098566?profile=original" width="300" class="align-center"/></a></p> Are you an author who wants to be seriously successful?tag:community.bookapss.org,2013-04-20:4097118:Topic:877752013-04-20T14:56:37.048ZJudith Brileshttp://community.bookapss.org/profile/JudithBriles
<p><span class="font-size-4" style="color: #800080; font-family: comic sans ms,sans-serif;"><strong>Have you registered for the Author U Extravaganza</strong></span></p>
<p><span class="font-size-4" style="color: #800080; font-family: comic sans ms,sans-serif;"><strong>May 2-4 in Denver, Colorado yet?</strong></span></p>
<p><span style="font-family: comic sans ms,sans-serif;">Author U is a community of authors and indie publishers who are doing just that. It's annual Author U Extravaganza will…</span></p>
<p><span class="font-size-4" style="color: #800080; font-family: comic sans ms,sans-serif;"><strong>Have you registered for the Author U Extravaganza</strong></span></p>
<p><span class="font-size-4" style="color: #800080; font-family: comic sans ms,sans-serif;"><strong>May 2-4 in Denver, Colorado yet?</strong></span></p>
<p><span style="font-family: comic sans ms,sans-serif;">Author U is a community of authors and indie publishers who are doing just that. It's annual Author U Extravaganza will be held in two weeks from May 2-4 in Denver Colorado. Guy Kawasaki, author of APE--Author, Publisher, Entrepreneur is the keynote this year... all will get his book plus 20 other amazing speakers and workshops. Lunch and dinner included.</span></p>
<p><span style="font-family: comic sans ms,sans-serif;">All info is here, the full agenda is up ... there are 10 spots left: <a href="http://www.authoru.org">http://www.authoru.org</a></span></p>
<p> </p>
<p> </p> Authorpreneur Magazinetag:community.bookapss.org,2013-04-03:4097118:Topic:873762013-04-03T05:59:55.099ZJeannie Barkerhttp://community.bookapss.org/profile/JeannieBarker
<p><a href="http://www.authorpreneurmagazine.com/" target="_blank">Authorpreneur Magazine</a> is a new magazine for writers and authors.</p>
<p><span>Our aim is to help </span><em>authors</em><span> become </span><em><strong>Authorpreneurs</strong></em><span> – professionals who promote their own written products and brand as a business.</span></p>
<p><span>The first two issues are out now- available on the website, as a digital and print magazine.…</span></p>
<p></p>
<p><a href="http://www.authorpreneurmagazine.com/" target="_blank">Authorpreneur Magazine</a> is a new magazine for writers and authors.</p>
<p><span>Our aim is to help </span><em>authors</em><span> become </span><em><strong>Authorpreneurs</strong></em><span> – professionals who promote their own written products and brand as a business.</span></p>
<p><span>The first two issues are out now- available on the website, as a digital and print magazine.</span></p>
<p><a href="http://www.authorpreneurmagazine.com/introduction-issue-1/" target="_blank"><img src="http://storage.ning.com/topology/rest/1.0/file/get/1802094796?profile=original" width="228" class="align-full"/></a></p>
<p><a href="http://www.authorpreneurmagazine.com/introduction-issue-2/" target="_blank"><img src="http://storage.ning.com/topology/rest/1.0/file/get/1802094961?profile=original" width="300" class="align-full"/></a></p>
<p></p>
<p><span>The magazine operates on a guest post / free PR model. We invite you to submit articles, news, and feature stories: <a href="http://www.authorpreneurmagazine.com/submission-guidelines/" target="_blank">http://www.authorpreneurmagazine.com/submission-guidelines/</a> </span></p>
<p></p> Producing more Salestag:community.bookapss.org,2013-03-30:4097118:Topic:872262013-03-30T02:45:57.728ZApauthorhttp://community.bookapss.org/profile/Apauthor
Any suggestions on how to make my poetry eBooks stand out and get noticed? I've been posting on twitter, Facebook, my website and blog as well becoming a member of poetry forums and sales aren't that great....HELP
Any suggestions on how to make my poetry eBooks stand out and get noticed? I've been posting on twitter, Facebook, my website and blog as well becoming a member of poetry forums and sales aren't that great....HELP Free Webinar - Web Analytics - How to Use to Your Advantagetag:community.bookapss.org,2013-03-22:4097118:Topic:869552013-03-22T15:43:59.687ZLaura Bakerhttp://community.bookapss.org/profile/Sheridan
<p>Authors and publishers make significant investments in their websites, ecommerce platforms, and overall online presence. Many implement analytics into these systems but not all are using them effectively. Analytics, when used properly and strategically, can help build and formulate sales and marketing plans, track key performance indicators, and help you optimize your online presence for success. They can prove what is working with your digital marketing and uncover what is…</p>
<p>Authors and publishers make significant investments in their websites, ecommerce platforms, and overall online presence. Many implement analytics into these systems but not all are using them effectively. Analytics, when used properly and strategically, can help build and formulate sales and marketing plans, track key performance indicators, and help you optimize your online presence for success. They can prove what is working with your digital marketing and uncover what is not.</p>
<p></p>
<p>Analytics is not just about the data, it’s about meeting your business objectives.</p>
<p>Join me, Sheridan Books Technology Director, Marie Ketner, on Wednesday, April 24, at 2:00 EST for a live webinar: <strong>Web Analytics: How to Use to Your Advantage</strong>.</p>
<p>During this session you’ll:</p>
<ul>
<li>Review the benefits of analytics</li>
<li>Uncover various analytic tools and resources</li>
<li>Discover valuable metrics</li>
<li>Understand key benchmarks and performance indicators</li>
<li>Learn tips for measuring conversion rates and optimization of your sites</li>
</ul>
<p><a href="http://www.sheridan.com/books/webinar-042413%20">Click here</a> to register.</p>
<p> </p>
<p>Learn more about Sheridan Books at <a href="http://www.sheridan.com/Books">www.sheridan.com/Books</a></p> Obtaining a Publicisttag:community.bookapss.org,2013-03-21:4097118:Topic:868302013-03-21T19:48:39.431ZEarl "Denny" Bolenhttp://community.bookapss.org/profile/EarlDennyBolen
<p>I'm just fumbling around with this site for the first time. I have contacted 3 publicists; been turned down by 1 and got no response from 2 others. I'm looking for someone to help me break into the Christian conferences and media. Trying to network to do so. Any suggestions gladly accepted.</p>
<p>I'm just fumbling around with this site for the first time. I have contacted 3 publicists; been turned down by 1 and got no response from 2 others. I'm looking for someone to help me break into the Christian conferences and media. Trying to network to do so. Any suggestions gladly accepted.</p> Self Publisher #63 now out!tag:community.bookapss.org,2013-03-20:4097118:Topic:869292013-03-20T17:17:49.810ZIan Shireshttp://community.bookapss.org/profile/IanShires
<p>Hey! I wanted to make sure all my friends and colleagues know: There is a new issue of Self Publisher! Magazine out today. #63 has a lot riding on it, it is the first issue that we are making available to read on-screen through issuu, it is the issue that we are printing and taking to the SPACE show in Columbus in a couple weeks, and it will be the first issue to go onto Kindle and Ipad distribution through Cloud 9. You can read it/download a copy of it at:…</p>
<p></p>
<p>Hey! I wanted to make sure all my friends and colleagues know: There is a new issue of Self Publisher! Magazine out today. #63 has a lot riding on it, it is the first issue that we are making available to read on-screen through issuu, it is the issue that we are printing and taking to the SPACE show in Columbus in a couple weeks, and it will be the first issue to go onto Kindle and Ipad distribution through Cloud 9. You can read it/download a copy of it at:</p>
<p><a href="http://www.selfpubmag.com/downloads/entry/free-downloads/self-publisher/self-publisher_9.htm">http://www.selfpubmag.com/downloads/entry/free-downloads/self-publisher/self-publisher_9.htm</a></p>
<p> </p>
<p>Developing the reach and scope of SP! Will continue to be our focus for a while, as until we truly reach a “critical mass” audience, that an article in SP! Can truly make a difference in people’s sales and careers, being JUST a great magazine, isn’t enough. So I call out to you, please help spread the word of SP! To your friends and colleagues. Doing so now, will help make sure that when you have something to promote, there will be an effective place to do it. As the times have evolved to where social media is the way more people learn about things, and building a following requires social skills, SP! Is going to take on a view of: We must become a reflection of, and feed to, that viral buzz. Doing so will make plugging into the who is who, and what is new, viable.</p>
<p> </p>
<p>We also continue to look for more writers interesting in bringing their perspectives to the magazine. We have room for more interviewers, a need for reviewers, and a place for people who want to express how-to ideas. We are continuing to expand into literary, music, and movie indy areas as topics to cover. SP! Is “by the people, for the people”, so I thank you each of you I send this message to, for taking the time to read it. I hope it resonates. I have been working on incarnations of SP! Since 1989 – and I don’t think we’ve ever been as close to reaching that “critical mass” as we are right now. I pledge to continue to put everything I’ve got into making it work, until it does.</p>